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How to Scale Meta Ads Without Breaking Your Campaigns
Scaling Meta (Facebook) ads is one of the biggest challenges advertisers face. Many brands assume that simply increasing the budget will...
Peter Doak
Feb 263 min read
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The Best Email Marketing Tools for 2024 and 2025: A PDG Advertising Review
Email marketing continues to evolve, and as we approach 2024 and 2025, selecting the right tool for your needs is critical.
Peter Doak
Dec 5, 20242 min read
26
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Maximise Your Ad Spend: How to Track and Optimise Your ROAS
If you're serious about getting the most from your advertising budget, tracking and optimising your ROAS (Return on Ad Spend) is...
Lauren McKeown
Dec 2, 20246 min read
12
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Tea With PDG - Weekly Digital Marketing Update #1
Hi Everyone! Welcome to the first edition of Tea with PDG , your go-to for a weekly chat about the biggest updates in digital marketing....
Peter Doak
Nov 17, 20243 min read
16
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The Values Behind Campaign Success: Lessons from Digital Advertising - With Peter Doak.
Four key values—Focus, Hard Work, Kindness, and Results—form the foundation of every successful campaign.
Peter Doak
Nov 17, 20244 min read
7
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The Metrics That Matter for Your Ecommerce Business
Unlock ecommerce growth with key metrics like ROAS, LTV, and CPC. PDG Advertising’s weekly reports keep you informed for smarter decisions!
Peter Doak
Nov 2, 20242 min read
14
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Why Do Email Marketing?
This is an article on the benefits of working on email marketing for your business.
Peter Doak
Oct 26, 20242 min read
14
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Great Account Management - The Client Partnership.
This is a quick article on our thoughts on Account Management, what makes a great partnership with a customer.
Peter Doak
Oct 26, 20243 min read
7
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Our Results Aren’t Up to Scratch: How to Turn Around Underperforming Digital Marketing Campaigns
You launch a campaign, expecting stellar results, only to find that the return on ad spend (ROAS) is not where it needs to be.
Peter Doak
Oct 15, 20243 min read
8
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The Juggling Act: Scaling Your E-commerce Business While Managing Paid Social Ads
As an e-commerce business owner, you're likely juggling various responsibilities, from managing inventory and fulfillment to customer...
Lauren McKeown
Oct 10, 20244 min read
5
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Maximising ROI: The Power of Sunset Campaigns in Email Marketing
This blog explores what sunset campaigns are, why they are crucial for your email marketing strategy, and how to execute them.
Lauren McKeown
Aug 29, 20242 min read
12
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Using Facebook Ads For Your Business
Maximize your business growth by targeting the right audience with Facebook and Instagram ads, backed by expert strategy and strong CTAs.
Peter Doak
Aug 27, 20244 min read
22
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5 Top Tips for Effective Google Ads Management
Google Ads is one of the most powerful tools for driving targeted traffic to your website and increasing conversions. However, managing...
Peter Doak
Jun 26, 20242 min read
14
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Top 10 Marketing Tips to Boost Your Business Growth
In today's competitive marketplace, effective marketing strategies are essential for business growth and success. Whether you're a small...
Peter Doak
Jun 26, 20243 min read
4
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The Future of Digital Marketing: Trends to Watch in 2024 And Beyond
Digital marketing is an ever-evolving field, and staying ahead of the curve is essential for businesses aiming to maintain a competitive...
Peter Doak
Jun 23, 20243 min read
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